Schwinn Mifflin 24″ 7 speed Hybrid Cruiser $53.98 @Target in-store YMMV

I found the Schwinn Mifflin 24" 7 speed girls cruiser on clearance at a Target near me for $53.98 which is a 70% savings over normal retail and a 58% savings over the next lowest price I could find. The guy at Target said he just marked them down to this price yesterday. It is a girls or women’s 24" hybrid cruiser 7 speed bicycle, purple in color. Retail at Target is $179.99. The lowest other price I’ve seen is $129 on Ebay or $149 at Walmart. Even on Craigslist the lowest price I’ve seen is $70 for a used one in my area. Based on searching Brickseek, there was only 1 target at this price while the others were at $89.98, but it appears they are actively marking them down now so prices at stores showing $89.98 may drop soon.
Target’s link:
http://www.target.com/p/-/A-16448082
DPC: 082-09-0711