https://www.amd.com/en/gaming/equipped-to-win
And here’s a Microcenter specific flavor if you have a local store, but from what I can see it should be valid from any legit vendor.
https://www.microcenter
"Choose between Borderlands 3 and The Outer Worlds or get both games* with select AMD Ryzen™ processors. Plus, get 3 months of Xbox Game Pass for PC* and play Gears 5."
Buy a Ryzen 2700 or better CPU, OR a Radeon RX570 or better GPU and be eligible for free game codes.
edit, found a list of US retailers:
Amazon USA
Computer Upgrade Kings
CyberPowerPC
CybertronPC
Falcon
Fry’s Electronics
iBuyPower
Maingear
Micro Center
Newegg
Origin PC
Xidax
Xotic PC