I don’t know if this is error or not but when you go to the page it say you will get free game ($60 value via redemption)
It’s suppose to be for if you buy a Series 10 Nvidia Graphic Card but when this Cooler is added you also get the free game added to cart it says 3-5 days to email. Just ordered, not sure if it will be voided/cancel but will update this post.
This is perfect if you have one of the new 1080 TI Reference, it can be added easily.
Lookup info on evga forum.
https://www.bhphotovide