Fitbit Surge Smart Fitness Watch for $99.97 at Target (in-store only, YMMV)

Target has on sale Fitbit Surge™ Smart Fitness Watch, black, size small or large.
Target web site shows $250, but it will ring at $99.97 in the store.
You can’t order it online unless you are willing to pay the full price!!!!
Check brickseek for availability:
http://brickseek.com/target-inventory-checker/
DCPI small: 057-03-3756
DCPI large: 057-03-3755
Target link for reference:
https://www.target.com/p/fitbit-s…t=16599150