Select Gift Cards (Applebees, Petco, JCPenny, etc..) discounted lightning deal now live on Amazon

Amazon has select gift cards now on sale:
Applebees 50 dollar gift card for 39
Build a Bear 50 dollar gift card for 40
JC Penny 50 dollar gift card for 40
Lane Bryant 50 dollar gift card for 40
Petco 50 dollar gift card for 40
Steak N Shake 50 dollar gift card for 40
https://www.amazon.com/Black-Frid…JX&ie=UTF8